Google Forms: actions and triggers in CrocoClick automations

Connect Google Forms to CrocoClick to automatically trigger automations with each new response, synchronize your leads and build conditional logic without third-party tools.

Written By Baptiste Lorreyte

Last updated About 1 month ago

The Google Forms integration allows you to automatically capture responses to your Google Forms in CrocoClick and trigger powerful follow-up automations, without going through Zapier, Pabbly, or manual imports.

It allows you to synchronize leads, feed the CRM, and build conditional logic based on current or past responses.

What is the Google Forms integration in CrocoClick?

The Google Forms integration creates a direct bridge between your Google forms and CrocoClick automations.

It allows you to:

  • trigger automation for each new response,

  • search for existing forms or responses,

  • use response data in your conditions and actions.

Why it's useful

Without native integration, you have to:

  • export CSV files,

  • connect third-party tools,

  • maintain fragile automations.

With Google Forms in CrocoClick, you can:

  • trigger automations as soon as a form is submitted,

  • directly map responses to CRM fields,

  • avoid duplicates by searching for existing responses,

  • reduce dependence on external tools.

Google Forms triggers

Google Forms → CrocoClick Automations

Triggers allow you to launch a CrocoClick automation when an event occurs in Google Forms.

Available triggers

(depending on availability)

TriggerDescription

New response

Triggered when a new response is submitted to a Google form

Behavior

  • Works by polling (approximately every 5 minutes).

  • Each response triggers the automation once.

Available output data

  • Form metadata (ID, name)

  • Individual responses to questions

  • Respondent information

  • Date and time of submission

Google Forms actions

CrocoClick → Google Forms automations

Actions allow CrocoClick to read information from Google Forms to feed your automations.

Available actions

ActionDescription

Find a form

Search for a form by name or ID

Find a response by ID

Search for a specific response

Find responses by form name

Retrieve responses from a form

Recommendation

If your form generates a large volume of responses, use pagination (next page token) to process responses in batches.

Get started with Google Forms

Step 1: Search for Google Forms in Automations

  1. Open Automations → Workflows.

  2. Click Add a trigger or Add an action.

  3. Search for Google Forms.

Step 2: Connect your Google account

If no Google account is connected:

  • Click Connect.

  • Authorize access via Google OAuth.

Step 3: Set up the trigger or action

  • Select the relevant form.

  • Test to retrieve a sample response.

  • Map the fields to the CRM, messages, or conditional logic.

How Google Forms triggers work

Google Forms triggers are designed to be reliable and near real-time.

Process:

  1. Select the New Response trigger.

  2. Select the Google form.

  3. Test the trigger to load an example.

  4. Use response fields in subsequent actions.

Common use cases

Lead capture and CRM synchronization

Objective
Turn each response into a qualified lead.

Automation

  • Trigger: new response to the form

  • Actions:

    • create or update a contact,

    • send a thank-you text message or email,

    • Notify a sales representative.

Result: each submission automatically becomes a tracked contact.

Follow-up after satisfaction form

Objective:
Quickly address negative feedback.

Automation

  • Trigger: new response

  • Condition: rating ≤ 6

  • Actions:

    • Apology email,

    • creation of an internal task,

    • add a "Dissatisfaction" tag.

Result: no dissatisfied customer goes unnoticed.

Conditional automation based on past responses

Objective
Avoid sending the same questionnaire multiple times.

Automation

  • Trigger: internal CrocoClick event

  • Actions:

    • search for existing responses,

    • if found → do nothing,

    • otherwise → send the form link.

Result: smart journeys without unnecessary spam.

FAQ

Are Google Forms triggers instantaneous?

They work by polling, with a delay of up to 5 minutes.

Can responses be searched dynamically?

Yes, via Find a response by ID or Find responses by form.

Is it a two-way synchronization?

No. CrocoClick reads Google Forms data and acts on it, but does not write to Google Forms.

Is this a paid feature?

Yes. Google Forms triggers and actions are billed according to standard automation rates.

Can responses be used in IF/ELSE conditions?

Yes. All response data is available in conditional logic.